Independent concept study
03 / Information design · Local experience
INDEX
Start with what a first-time visitor needs. An editorial approach to discovering and understanding a local place.
The question
A starting point.
A local service website needs to communicate atmosphere and useful information at once. INDEX explores the structure that helps a visitor understand a place and decide what to do next.
- Project type
- Independent concept study
- Scope
- Content structure / Service interface / Search information design
- Studio
- HADEX
Design decisions
Less noise.
More intention.
The sequence moves from the character of a place to its experience and practical details. A consistent heading system and shared baselines keep a long page easy to follow.
Contact belongs where a visitor has enough context to take the next step. The study also considers how page titles and descriptions can make that context clear in search.
The output
The idea,
in a tangible form.
The output is an editorial interface study of local-service information and navigation. It does not represent a real business, opening information, map location, search visibility, or acquisition results.
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